Initiative DISCOVER NATURAL FIBRES – continuation of the IYNF 2009
The United Nations General Assembly declared 2009 to be the International Year of Natural Fibers.. The main intent of the International Year of Natural Fibres 2009 was to raise the awareness and profile of natural fibers, including cotton, and emphasize their value to global consumers and to society while helping to sustain farmer’s incomes. Natural fibers, including cotton, are key economic contributors. Accordingly, natural fiber organizations will continue working together beyond 2009 under the auspices of the ‘Discover Natural Fiber Initiative. DNFI is an alliance of key international natural fiber associations/organizations Henrik Kuffner, Director General of International Wool Textile Organisation, was elected committee chair for 2010.
DISCOVER NATURAL FIBRES 2009 2009 was declared the International Year of Natural Fibres (IYNF) on December 20, 2006 by the United Nations General Assembly meeting in New York.
The IYNF is a great opportunity to communicate a positive message about cotton and to build alliances with other natural fiber industries.The Food and Agriculture Organisation of the United Nations (FAO) is coordinating the IYNF, with participation by organisations representing the cotton, wool, jute, linen, coir, hemp and other hard fiber industries. In support of the IYNF, and to maximise the communication of positive attributes of cotton under the imprimatur of the United Nations, all government agencies with an interest in cotton, all cotton industry organisations and all segments of the private sector and all other stakeholders in the cotton sector are encouraged to incorporate the IYNF logo and slogan into all forms of communication (in letterhead, print advertising and other forms of public communication and into advertising for all cotton industry events). FAO owns the logo and slogan, and permission for use the slogan and logo for informational purposes is given to all stakeholders in natural fiber industries. For commercial uses (incorporation of the slogan and logo in advertising with a commercial purpose) the potential users should write to IYNFfirstname.lastname@example.org to request permission. The aims of the International Year of Natural Fibres:
- to raise consumer awareness of the role of natural fibres in the world economy,
- to strengthen demand for natural fibres,
- to improve the livehoods of farmers who produce natural fibres & and the revenues for countries in which they are grown
Promoting the use of natural fibres will enhance the environment